Social Media Consultation
Social media helps establish your brand, creates loyal
followers (product evangelists), drives traffic to your site and increase sales. We can assist your company
in creating a strategic social media campaign. As your social media consultant, ztc will assist you in
choosing the best (and most effective) social media platforms for your organization. See below for social
media consulting.
There is a lot of demand for information on Twitter right
now. Twitter increases your reach and allows you to connect with an audience that is interested in what you
have to offer. Use Twitter to create brand awareness, promote events, drive traffic to your site and
more.
Twitter Success Program includes:
Guidance to ensure you select the best
username.
Twitter Account set up (preferences, loading photo etc.
Help crafting an effective and compelling bio Custom designed background image Training material (QuickStart
Guide and video) Consultation on the best Twitter tools and how to use them
4 hours of audience building
As a bonus: Ecombuffet will help increase your exposure
and spread your tweets by retweeting some of your tweets to our over 30,000 followers.
Thanks for your interest in Facebook Fan Pages. They are
a great tool to generate new leads and develop relationships with people to help grow your
business.
There is some confusion about a Profile on Facebook, a
Group and a Fan Page or Business Page.
Unlike groups in Facebook, Fan pages are visible to
unregistered people and are indexed by the engines – which is another opportunity for you to come up in the
engines.
The number of Fans you can have is unlimited (whereas the
Friend limit is 5,000).
Pages are generally better for a long-term relationships
with your fans, readers or customers.
Pages include links. Because the pages are public, you
can get some link juice (link popularity).
You can send “updates” to fans whenever you want. It’s a
nice way of building a database of interested users. Send messages about new products, updated website,
etc.
When someone joins a Fan Page, it’s published in their
News feed for all of their Friends to read (unless they have turned this off). This helps spread the word
about your Fan Page.
A Fan or Business Page is designed to promote a business.
It can be used to share simple information like your business hours, contact information and product/service
offerings. It can also be used as a marketing tool.
If you design a fun and graphically appealing Fan Page
that is designed to capture leads and promote your business well, it can be a good tool for generating new
leads.
You don’t have to have a Facebook profile to have a
Fan/Business page BUT if you want some of the added features to enhance the page, then you do need a profile.
You don’t have to be active and look for old high school or college friends or play any of the games or other
things people do on Facebook. You can use Facebook simply as a business tool. You just need a simple profile
with your name and a link to your website and then the Fan/Business page can be set up with all of the added
benefits.
Anyone can set up a Fan page, but to get the most out of
it with the added features, you need to know HTML.
If you want us to set up your Fan page for you, the cost
is a onetime fee of €250.00. The following is included:
Banner design for your page that has a similar look and
feel to your website Set up of simple profile page, if you don’t already have one. Creation of Fan Page with SEO and marketing strategies in
mind. Introduction text for Fan Page - professionally copy
written.
Blueprint for promoting the page.
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